Pinterest. For some, it provides endless hours of pleasure. Others, however, just don’t know where to begin. We only adopted it into our social media profile last year, but absolutely love it! So in case you’re wondering what all the fuss is about, here’s our quick guide to Pinterest essentials.
Why is it useful?
Basically, Pinterest is the Google image equivalent for food and interiors. Think of it as a more visual approach to a search engine. It provides users with Instagram worthy aesthetics with a simple click, rather than an endless supply of Shutterstock files. We use it at Rearo because it lets us give a bit of perspective to our products in an interior setting, offering our customers a little inspiration.
How can I get started?
First, you’ll need to create an account. Pinterest makes this easy by allowing you to link your account to your pre-existing Facebook or Twitter page. This cuts down log in time and means you have less information to remember.
Tip: If you’re using your profile for business purposes, always keep a consistent name, as it’s easier for your current audience to find you. Keep your usual profile photo too. The same goes for personal profiles and letting your friends find you quickly.
Once you’ve created your profile and have been granted an abundance of blank white space, your Pinterest journey begins!
What happens next?
There are three main things you do on Pinterest:
Create a board: Click the add button in the top right corner of your profile and select the board option. From this, it’s just a simple case of naming your board, writing a description and selecting a theme. So for example, you could create a board ‘My bathroom project’, with the description ‘Ideas for the new bathroom’ under the theme ‘Home or interior design’. If you’re feeling adventurous, add a friend to collaborate with. And if you don’t want anyone else to see your board, just click the Private option.
Pin: Now you have your board, it’s time to add content. There are two ways you can to do this –
Like: If you’ve found an image you like, but don’t want to attach this to your public boards, the ‘like’ option allows a secret save. This means you can view it at a later date, but it’s not attached to existing boards – ideal when you spot an image you love, but doesn’t quite suit your current project.
So, now you’re good to go and can pin like a pro!
Remember, for great bathroom and kitchen ideas, give our profile a follow @rearom